Brand & Media Strategist · Campaign Advisor · Technology Lead
Kamiloo Artmand
01Kamiloo Artmand

I design the systems that make people, brands and cultures visible.

Brand & Media Strategist · Campaign Advisor · Technology Lead

02The thread

One idea. Two decades. Visibility.

Brand systems, cultural platforms and software — each built so that someone, or something, is finally seen.

03The intersection

Where brand, culture and software meet.

BrandCultureSoftware
04Ventures

Institutions, products and a studio — each with its own identity.

  • Agadari
  • Kurd Artist
  • Kurd Prize
  • Women Agency
  • EVE Initiative
  • liiink
  • Biafza
05What each one does
  • Kurd Artistgives Kurdish visual artists a home.
  • Agadarikeeps citizens of Iraq and the Kurdistan Region informed.
  • VVOXAItranscribes and translates speech, Kurdish included.
06The studio

Designs the system. Builds the software.

A monorepo of products — BOK Studio, VOXAI — and Artmand, the studio behind them.

Artmand
BOK StudioVOXAIAgadari.bok
07Ask

Ask anything. Answers come only from sources.

08Languages

Four working languages. Nine editions.

Choose your language.

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Biafza logo

People decide what is good

Biafza

The best, by the people.

A platform built on one idea: people, not editors, decide what is good. Public lists of the best (Biafza) and of what to avoid (Nifza), with an AI that understands its users.

Partner with BiafzaInvestor briefing
BiafzaConcept features
  • Biafza lists
  • Nifza lists
  • AI
  1. Public best-of listsRanked by people.
  2. Avoid listsWarnings by people.
  3. Personal AIRecommendations.
Outline of the product, drawn from its feature list. Not a screenshot.
01Guideline presentation02Logo system03Thesis04Identity05Strategy06Offer07Business model08Roadmap
01Guideline presentation02Logo system03Thesis04Identity05Strategy06Offer07Business model08Roadmap
Master line

The best, by the people.

Biafza
01

Guideline presentation

Construction, colour and type from the brand’s working identity. No full guideline is on file yet.

Clear spacexxxx

Working construction: x is one quarter of the logo height. The guideline governs wherever it sets its own value.

Scale test
72 px high
40 px high
24 px high
Colour proportion
  • 60%Night#0B0D12
  • 30%Light#F2F3F5
  • 10%Biafza Green#3DDC97

Working proportion from the brand’s own tokens: ground, ink, accent.

Type scale
  1. Display · 72 pxThe best, by the people.
  2. Heading · 40 pxThe best, by the people.
  3. Subhead · 24 pxThe best, by the people.
  4. Body · 17 pxA platform built on one idea: people, not editors, decide what is good. Public lists of the best (Biafza) and of what to avoid (Nifza), with an AI that understands its users.
  5. Caption · 13 pxA platform built on one idea: people, not editors, decide what is good. Public lists of the best (Biafza) and of what to avoid (Nifza), with an AI that understands its users.
Do
  • People decide
  • Good and bad are both useful
  • AI that listens
02

Logo system

The official files from the brand's own guideline, shown on the grounds they were drawn for.

Official mark
Official mark
Mark monochrome
Mark monochrome
03

The thesis

Problem

Recommendations are owned by editors and advertisers.

Insight

Collective taste, made visible, is more trusted than any critic.

Answer

Biafza ranks the best and Nifza flags what to avoid, powered by people and AI.

04

Identity

Working identity: no full guideline is on file for this brand yet.

Biafza Green#3DDC97
Nifza Red#FF5A5F
Night#0B0D12
Light#F2F3F5
Typography
Aa
ABCDEFGHIJKLMNOPQRSTUVWXYZabcdefghijklmnopqrstuvwxyz0123456789 · & ? ! → %The best, by the people.
  • DisplayInter
  • PersianVazirmatn
Voice
HonestPlayfulDemocratic
Principles
  1. People decide
  2. Good and bad are both useful
  3. AI that listens
05

Strategy

The people's guide to the best and the worst.
MarketsTo be decided
Audience

Consumers

Trusted picks.

Audience

Businesses

Earn a place on the list.

01

Biafza lists

The best.

02

Nifza lists

What to avoid.

03

AI

Personal understanding.

06

Concept features

01

Public best-of lists

Ranked by people.

02

Avoid lists

Warnings by people.

03

Personal AI

Recommendations.

BiafzalistsNifzalistsAIBiafza
Specification
CategoryPeople decide what is good
ForConsumers, Businesses
MarketsTo be decided
Stage2019 prototype-stage concept; current status to be decided.
07

Business model

Working draft for review: no figures are claimed.

Revenue streams
Business listingsVerified profiles.
InsightsTrend data.
Go to market
  1. Re-evaluate the 2019 concept for today
Moat
  • Community data
Key metrics
  • Votes cast
  • Active users
08

Roadmap

  1. 2019

    01 Concept

    • Prototype
    • Press coverage
  2. Next

    02 Review

    • Decide relaunch or archive
Where it stands today

2019 prototype-stage concept; current status to be decided.

The best, by the people.

Start a conversationRequest the investor deck